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  Our vision

To produce good quality and easy
to use ready meals for food service
specialists and end consumers.


Location :
Vitry-en-Artois
(62)

Employees :
100 persons


French Market

In 2007 the market of ready meals is circa
119.000 tons. Large and medium sized stores:
94.000 tons.
Catering: 25.000 tons. Ready meals are the second
largest category in chilled catering after salads.
(Source SYNAFAP 2008).
For more informations, visit : www.adepale.org


  Our Strategy

  • For Export Markets : Offer the best of French and cuisines from other countries.
  • In Domestic Market : Offer innovative products to meet requirements of professionals and consumers.
  • In the North of France :
    The leader for ready meals with the "Saveurs en'Or" brand.




  customer
segmentation




pour votre santé, mangez 5 fruits et légumes par jour. www.mangerbouger.fr
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